Creative Direction
From professional guidance and advice to hands-on design work.
Creative direction ranges from professional guidance and advice to hands-on design work, including reports. From brand naming to the implementation of creative strategies, recognised across the whole process.
01 // Method
Either as part of an engagement with a defined start and end, or an ongoing long-term relationship.
02 // Deliverables
Guidance and advice, hands-on design work and reports. Brand naming through to the implementation of creative strategies.
03 // Value
Professional guidance and advice where the team needs it, or hands-on design work, including reports.
04 // Process
- 01
A call.
A phone or video call to talk through the picture and the scope.
- 02
Discovery.
The brand, the team and what the work needs to achieve.
- 03
Direction.
The creative strategy, set out and agreed.
- 04
Hands on.
Guidance, design work and reviews as the work is made and implemented.
As a defined engagement or an ongoing relationship.